Texas Trucklandia Fest Trucker Hat

We believe in investing in the success of mobile food owners, while creating a community of supporters through fun, engaging, and competitive events.

What It Is

  • 1-Day Festival & Taste-Off
  • Premier Downtown Austin Location
  • 25-30 Food Trucks
  • $25 Tasting / Judging Band
  • 1,000 Judges + Food Truck Judges
  • 4,000+ general public attendance / sales
  • $10,000 Best-Truck Award

Texas Trucklandia Fest Testimonial Video 1

Benefits

  • New Customers / Sales
  • Awesome Exposure
  • Great Camaraderie
  • Win!

Multimedia Coverage

Trucklandia Fest Media Coverage

Texas Trucklandia Fest Testimonial Video 2

Demographic

  • 3,000 + check-ins via BYTE app (75% adoption rate).
  • 78704 Highest check in rate
  • Average festival-goer*
    • Male 55% Female 45%
    • Ages 18-35 55%
    • Ages 35-50 35%
    • Average Income: $45,000+

* Source: Scarborough USA

More Testimonials

“We saw an increase of at least 100 new regular customers.”
~ Phyllis Kruciak, Celica Jacob’s Cheesecake Experience

“We gained at least 150 new customers because people tried us for the first time.”
~ Chef Eric, Hey You Gonna Eat or What

“We were only open for two weeks and exposed 1,500 people to our product. Even if we didn’t win, we were happy with the results.”
~ Jesse Morin, Hand Helds Quality Sliders

“Every ½ star rating on Yelp equates to a 10-15% effect on revenue, and this gives owners a chance to directly affect their rating. At a $10 price point and a once-a-month visit, 100 new customers equates to a $12,000 annual ROI for participating in Trucklandia Fest.”
~ Brian Case Erickson, Founder/Producer

Advertising Opportunities

  • Beverage Booth: 18,000-36,000 impressions
  • Ticket Booth: 3,000 – 5,000 impressions
  • Banner 20,000 + (30 day placement)
  • Map 3,000 – 5,000 impressions
  • Truck Placard: 120,000+ impressions (60 trucks, 30 day placement, average truck 500 customers/week)
  • T-Shirt: 3,000+
  • Website 500,000+ hits
  • Print Campaign: 400,000 circulation
  • Email: 2,500 subscribers (10,000 exposure/month)
  • Wristbands: 6-day, 3K+ exposure
  • Printed Award Checks
  • Yard Signs 20,000 + (30 day placement)
  • Radio Campaign: 100,000+ exposure
  • Podcast: 500 subscribers (2,000/month)

TOTAL IMPRESSIONS: 1,200,000+

Early Bird Special Registration: $149 through 12/31/17

$249 through 03/01/2018

$275 through 06/30/18

$297 after 7/1/18

I'd like to play!:(* denotes required fields)

  • This field is for validation purposes and should be left unchanged.